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I te 23 o Poutū-te-rangi, 2026, i puta nui mai a Dongfeng Liuzhou Motor Co., Ltd. (DFLZM) ki te Whakaaturanga Motuka o te Ao o Bangkok me te SUV pūngao hou FRIDAY me tana tauira pūngao hou matua Forthing V9. I raro i te kaupapa"MŌ TE WHAKAMUTUNGA WHĀNAU", i whakaatuhia e DFLZM tētahi rārangi hua i hangaia mō te mākete Tai i tēnei huihuinga motuka whai mana i ASEAN. I huraina hoki e ia tana pūnaha hangarau whānui e kapi ana i ngā papaaho tauwehe, ngā hangarau pūngao hou me ngā hangarau atamai ki ngā kaiwhakamahi i te Tonga-mā-rāwhiti o Āhia, e whakamārama ana i te ara matatau o ngā kaihanga motuka Hainamana e anga whakamua ana ki te ao whānui me te kaha pakari.
Ka kitea e ngā manuhiri ki te tūru o Forthing, ko te FRIDAY me te V9, me te tūnga hua motuhake engari he tautoko, e whakaata ana i te māramatanga hōhonu o Forthing ki te mākete o Tai.
I hangaia i runga i tētahi hoahoa hou, he tino hono a FRIDAY ki ngā āhuatanga whakamahinga tūturu me ngā hiahia matua o ngā kaiwhakamahi o Tai. Kei raro i tōna tinana ngāwari te urupare whakaaro nui ki te hanganga utu ā-rohe: ko tana pūnaha hiko whānui me te whānuitanga hiko neke atu i te 200 km e whakawātea ana i ngā kaiwhakamahi i te manukanuka tawhiti. Kua whakatikatikahia te pūnaha āwhina taraiwa atamai ADAS kia uru ki ngā tikanga taraiwa ahurei o Tai, ā, ko te kaha ki te pupuri i te wai me te kaukau ka taea e te waka te aro atu ki te wā ua pārūrū. Ehara tēnei i te puranga tawhā noa iho, engari he tirohanga hohonu ki ngā āhuatanga kaiwhakamahi.
Ka whakapuaki a V9 i tētahi āhuatanga hou o te "Haereere whānau"mā te rapunga whakaaro ā-wāhi o ngā waka MPV. Mā te whakaurunga o tētahi kāpini whānui me ngā whirihoranga mohio hinengaro ka huri te wāhi pūkoro hei toronga o ngā hononga whānau, kaua hei huarahi kawe tinana noa iho. Ko te putanga tuatahi o ēnei tauira e rua e tohu ana i ngā mahi tahi a Forthing i roto i ngā wāhanga SUV me MPV, e whakatutuki ana i ngā hiahia katoa o ngā kaiwhakamahi Thai me tētahi huinga hua kanorau.
I te hui whakarewatanga, i whaikōrero a Xie Jiasheng, te Kaiwhakahaere Matua Tuarua o te Kamupene Kawemai me te Kaweake o DFLZM, e hura ana i te haerenga ā-ao whai hua me te pakari o te kamupene.
"I whakatūria i te tau 1954, ko DFLZM tētahi turanga rautaki matua o Dongfeng Motor Group i te tonga o Haina, me te 72 tau o te hītori whanaketanga me te 57 tau o te tohungatanga hanga waka." I ahu mai i tēnei taonga tuku iho hohonu, i whakarewahia e DFLZM teTe Eke i te Hau: Mahere Mīhini-Ruarautaki ki tāwāhi i te tau 2025, me tētahi ariā matua mārama, pumau hoki: te neke atu i te kaweake hua ki te ao whānui, me te neke atu i te tipu poto ki te whakatipu mākete mo te wā roa.
He nui ngā kōrero a ngā raraunga. I te tau 2025, neke atu i te 53,000 ngā waeine kaweake katoa a DFLZM, he pikinga tau-ki-te-tau tata ki te 30%. E 9 ngā wheketere atamai o tāwāhi e whakahaerehia ana e ia, me te tata ki te 300 ngā toa hoko me ngā toa ratonga, e kapi ana i te neke atu i te 120 ngā whenua me ngā rohe. Kei muri i ēnei tatauranga ko te haumi tonu a DFLZM me te mahi manawanui i roto i te mākete o te ao.
Hei te kaihanga waka nui o Haina e tata ana ki te ASEAN, kua whakaarohia tonutia e DFLZM te mākete ASEAN hei kaupapa matua o tana whakatakotoranga rautaki. I roto i te rāngai waka arumoni, kua neke atu i te 30 tau te waitohu Chenglong e tū ana i ASEAN, ko ia te tuarua i roto i ngā waitohu taraka taumaha o Haina me te 11,000 ngā waeine i hokona i te tau 2025. I roto i te rāngai waka pāhihi, i uru te waitohu Forthing ki ngā mākete taraiwa maui i roto i ngā puranga i te tau 2022, ā, inaianei kua uru mana ki ngā mākete taraiwa matau. I te whanaketanga ngātahi o ngā waka arumoni me ngā waka pāhihi, kei te whakatipu hohonu a DFLZM i tēnei rohe oraora me te kaha pūnaha.
Hei pokapū matua o ngā mākete taraiwa-matau o ASEAN, ko Thailand tētahi o ngā tohu matua i roto i te rautaki o tāwāhi a DFLZM. Mai i te whakarewatanga o te waitohu i te 9 o Poutū-te-rangi ki te whakaaturanga hōhonu i tēnei whakaaturanga motuka, kua tukuna e DFLZM he tohu mārama ki te mākete me te ahunga whakamua whai hua i roto i ngā rā torutoru noa iho: he kaupapa rautaki matua a Thailand, ehara i te whakamātautau; he mea e pā ana ki te whakatipu roa, ehara i te whakamātautau tere.
Kāore i te whakaatu noa a Forthing i tana mahere hangarau e aro ana ki te heke mai, engari i aro atu hoki ki ngā tumanakohanga tūturu a ngā whānau Thai me ngā herenga tapu e whā—te wāhi e hono ai te hangarau me te herenga ki te mahi ki te tangata me te whakarite i ia haerenga.
Ko te hangarau te pou here. Ka hipokina e te EMA Modular Platform ngā SUV, ngā MPV me ngā sedan, ā, he hototahi ki ngā motuka hiko parakore, ngā motuka ranu mono-roto, ngā motuka whānui-whānui me ētahi atu pūnaha hiko. Kua whiwhi ngā tauira i hangaia i runga i tēnei papaaho i te tiwhikete ASEAN-NCAP 5-whetu, me te neke atu i te 70% te maitai kaha-teitei i roto i te hanganga tinana e whakarato ana i te tautoko haumaru taketake. Ka tutuki i te Mīhini Ranu Mahle te pai o te wera o te 45.18%, ka taea e te papaaho ngaohiko-teitei 800V te utu mai i te 30% ki te 80% i roto i te 14 meneti noa iho, ā, kua paahitia e te Armor Battery neke atu i te 500 ngā whakamātautau pakari. Ehara ēnei i te tirohanga ariā, engari he āheinga mahi kua rite ki te FRIDAY me te Forthing V9.
Ko te whakapau kaha te tino ūnga o te hangarau. E whā ngā whakapau kaha a Forthing ki ngā whānau o Thailand: ki te whakawhanake i ngā waka whānau e hāngai ana ki a Thailand me te whakarewa i ngā tauira taraiwa matau motuhake, ki te pupuri i ngā paerewa kounga o te ao me ngā arotautanga motuhake mō ngā āhuatanga o te rori me te āhuarangi o Thailand, ki te hanga tere i tētahi whatunga hoko me te ratonga kapi katoa puta noa i Thailand, me te mahi tahi me Thailand ki te awhi i tētahi heke mai matomato.
Mō ngā hongere me ngā ratonga, ka mahi tahi a DFLZM me ōna hoa waka pāhihi me ngā waka arumoni ki te hanga i te iti rawa i te 100 ngā toa hokohoko me ngā toa ratonga hou puta noa i Thailand i roto i ngā tau e toru e whai ake nei. Mā tēnei ka whakapotohia te rohe ratonga i te rohe o Bangkok ki te 10 kiromita pea, ā, ka whakapiki ake i te tere urupare ratonga i runga i te tono ki te 100%.
Mai i te Pūhara EMA ki te Pūhiko Armor, mai i te utunga tere ngaohiko teitei 800V ki te whatunga ratonga puta noa i Thailand, kei te aro atu a Forthing ki te hangarau hei kaupapa matua, ā, kei te whakapau kaha hoki hei whakapono, kia taea ai e ngā whānau Thai te wheako i te haumaru, te atawhai taiao me te whai wāhi ki ia haerenga.
Ehara i te mea ko te whakawātea tūturu te huarahi ki te urutau hua ki te waihanga uara tahi. Kei te neke atu te whakatakotoranga a DFLZM i Thailand i te tauira "kaweake-hoko" tuku iho, engari kei te ahu whakamua ki te hanganga tahi hohonu ake o te taiao.
I ngā rā kei te heke mai, ka hangaia e DFLZM tētahi wheketere hanga atamai ki Thailand me ngā hoa mahi ā-rohe, me te mahi tahi hōhonu i roto i te hanga ā-rohe me te mahi tahi mekameka tuku. Ko te tikanga tēnei, ehara i te mea ka kawea mai e DFLZM ngā hua ki Thailand anake, engari ka kawea mai hoki ngā hangarau taketake, ngā ahumahi me ngā whai wāhitanga mahi ki te whenua. I te neke atu i te "kaweake hua" ki te "hanga tahi taiao" me te "Hangaia ki Haina" ki te "Hanga tahi i Thailand", kei te tūhuratia e DFLZM tētahi ara matatau mō ngā kaihanga motuka Hainamana e anga atu ana ki te ao whānui.
Me te 70 tau o te tuku iho i te auahatanga me te 30 tau o te whanaketanga hōhonu ki tāwāhi, kua arahina tonutia a DFLZM e te "Neke Whakamua me ngā Whānau", e whakaaro ana ko ia waka he hoa mō ngā whānau ki te heke mai pai ake. Ko te whakaaturanga tuatahi ki te Whakaaturanga Motuka o Bangkok ehara i te mea he tīmatanga hou mō DFLZM ki te whakawhānui ake i te mākete o Tai, engari he taahiraa matua hoki mō teTe Eke i te Hau: Mahere Mīhini-Ruakia tau ki ASEAN.
I ngā rā kei te heke mai, ka mau tonu a DFLZM i te auahatanga hangarau hei pūkaha, te whakatipu ā-rohe hei pou, me te hanga tahi ā-taiao hei huarahi, ka whakarewahia he tauira hou ake kua urutau ki ngā mākete o te ao. Ka kawea mai e ia te auahatanga me te kaha hou o ngā motuka Haina ki ngā whānau maha atu o te ao, ka haere tahi me rātou ki tētahi heke mai harikoa me te kanapa, ā, ka tuhia he upoko hou mō ngā kaihanga motuka Haina e anga atu ana ki te ao whānui.
Wā tuku: Maehe-24-2026
